Assistant Brand & Marketing Manager[Ref: 202506010-CM-MKT-C+]
Hong Kong (International) Eye Care Group Limited
- Central, Hong Kong
- Permanent
- Full-time
- Lead the marketing team in developing and implementing all rounded marketing strategies
- Planning and controlling A&P budget and sales analysis to achieve business adjectives
- Manage, analyse, and optimize all rounded marketing programs
- Develop marketing strategies to generate inbound and nurture potential customers
- Measure and report performance of all marketing campaigns, and assess against goals ROI and KPIs
- Recommend branding and marketing objectives and strategies with strategic review and in-depth analysis of the overall marketing climax
- Achieve brand image building in the mid to long run
- Monitor and analyze market trends, competitor’s performance and activities and develop counteracting strategies and programs
- Identify trends and insights, and optimize spend and performance based on the insights
- Oversee and manage all contests, giveaways, and other digital projects
- Bachelor’s degree, preferably in Business/ Marketing/ Statistics/ Media/ Public Relations/ Communications/ advertising or other related disciplines
- At least 4 years' experience in digital media agency or relevant roles and 1 years' supervisory experience.
- Hands on experiences and solid understanding of the current technologies available for online advertising e.g. SEM, SEO, Display Advertising, Social Media Marketing, Website development, Programmatic, Marketing automation, A/B testing, Landing page optimization, etc.
- Attentive to details, good with figures, strong analytical skills and ROI driven
- Self-motivated, Creative, Responsible and Ability to work under pres sure
- A team leader with strong people management skill
- Good understanding in business operations
- Strong project management, multitasking, presentation and interpersonal skills
- Willingness to travel to China when required
- Immediate available is highly preferred
- Birthday leave
- Medical insurance
- Annual discretionary bonus
- Young and dynamic marketing team
- Thorough training in medical aspect
- Special offer of eye treatment for staff and family
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