Assistant Manager, PR & Sustainability
- Tsim Sha Tsui, Hong Kong
- Permanent
- Full-time
- Develop and implement comprehensive corporate communication strategy for Uniqlo Hong Kong to consistently build the LifeWear brand image
- Develop and drive proactive media relations to generate positive coverage for Uniqlo
- Lead the development of media strategies and key message platforms; prepare senior management for media interviews and opportunities
- Establish and maintain contact with key media targets in Hong Kong and markets
- Lead brand communication projects like new store open communication activities, festive communication, and global branding campaign execution.
- Crisis management with strong principle and media relationship
- Lead sustainability strategy development and implementation including Environmental, Social contribution, and recycle related projects.
- Work closely with Corporate Communications team and Sustainability in Global HQ to deliver consistent messaging