Account Director (4A's, Digital)

ConnectedGroup

  • Hong Kong
  • Permanent
  • Full-time
  • 1 month ago
Our client is a 4A's advertising agency with an impressive portfolio of retail brands, property developers, and public sector clients. They are seeking a seeking a highly skilled and experienced Account Director to join the dynamic team. As the Account Director, you will play a crucial role in developing and executing innovative social media strategies and overseeing digital marketing initiatives for clients. This position requires a strong understanding of the digital landscape, excellent leadership abilities, and a proven track record in delivering successful campaigns.Responsibilities:
  • Lead the development and implementation of comprehensive social media and digital marketing strategies for clients.
  • Collaborate with clients to understand their business objectives and translate them into effective campaigns and strategies
  • Provide strategic guidance and recommendations to clients on social media platforms, content creation, influencer marketing, and digital advertising.
  • Manage a team of account managers and digital marketers, providing mentorship, guidance, and support.
  • Oversee the execution of social media campaigns, ensuring they align with client objectives and deliver measurable results.
  • Monitor industry trends and emerging technologies to identify new opportunities and stay ahead of the curve in social media and digital marketing.
  • Foster strong client relationships, serving as the main point of contact and addressing any concerns or issues that arise.
  • Collaborate closely with cross-functional teams, including creative, media, and analytics, to ensure seamless integration and execution of campaigns.
  • Monitor campaign performance, analyze data, and provide strategic insights and recommendations for optimization and improvement.
  • Stay up to date with industry best practices, emerging trends, and regulatory guidelines related to social media and digital marketing.
Qualifications:
  • Bachelor's degree in marketing, advertising, communications, or a related field
  • Minimum of 10 years of experience in a similar role within an advertising agency or a related marketing environment.
  • Proven track record of developing and implementing successful social media strategies and digital marketing campaigns.
  • Excellent leadership skills with the ability to inspire and motivate a team.
  • Exceptional communication and presentation skills, both written and verbal.
  • Strategic thinker with the ability to analyze data, derive insights, and make data-driven decisions.
  • Strong client management and relationship-building abilities.
  • Proficient in using social media management tools and analytics platforms.
  • Ability to work in a fast-paced, deadline-driven environment while managing multiple projects simultaneously.
Our client offers competitive compensation and benefits, as well as a dynamic and fast-paced work environment. If you are looking for a challenging and rewarding career opportunity, apply to this exciting position by sharing your resume (in word format) with Yuki Yeung (yuki.yeung@connectedgroup.com).For a comprehensive list of current opportunities, please visit www.connectgroup.com.

ConnectedGroup