Lead Product and Merchandising Strategy for an Iconic Fashion Brand
Drive Innovation and Channel Diversity in a Global Lifestyle Brand
About Our ClientOur client is a global lifestyle apparel company with a legacy of crafting high-quality, sustainable and lifestyle fashion products. With a strong presence across international markets, the company fosters a culture of creativity, collaboration, and performance, empowering individuals to express themselves through fashion.Job DescriptionIn this role, you will define and execute the product and merchandising vision for the APAC region, ensuring alignment with consumer needs and business objectives. You will lead the development of strategic product roadmaps, manage the full product lifecycle, and tailor assortments to diverse market segments. Key responsibilities include driving channel diversity, enhancing user experience, identifying growth opportunities, and leading cross-functional teams across marketing, design, retail, and wholesale. You will also oversee product KPIs, stakeholder engagement, and team development.The Successful ApplicantThe ideal candidate will bring at least 10 years of experience in fashion product management and merchandising, with a minimum of 5 years in business and team management. Strong strategic thinking, decision-making, and communication skills are essential, along with deep knowledge of the apparel industry and APAC markets, particularly China. Fluency in English and Mandarin is required. A degree in Business, Marketing, Fashion Merchandising, or Design is preferred.What's on OfferThis is a high-impact leadership opportunity to shape the product and merchandising strategy of a beloved brand across a dynamic and diverse region. You'll join a forward-thinking company that values innovation, inclusivity, and personal growth, with strong potential for regional influence and career advancement.
