Marketing Manager
- Quarry Bay, Hong Kong
- Permanent
- Full-time
- Leads and oversees the marketing campaigns for assigned theatrical movie releases, Disney+ streaming content and studio franchise marketing campaigns
- Develops marketing strategies and detailed plans for the above and follow through in the execution in all marketing aspects, including creative, localization, media buy, publicity, tie-in promotions, synergy and events
- Supervises and liaises with agencies and vendors on media buy, creative, production, PR, events, digital marketing to execute the marketing plans with the support of other members of the team
- Liaises with regional/ Burbank’s on marketing, PR and tie-in promotion issues
- Drives, manages and supervises tie-in promotions (including pitching, negotiation and project management)
- Drives, manages and supervises synergy promotions with different business units including Parks & Resorts, Consumer Products, publishing, digital platforms and corporate communications
- Manages other ad hoc projects or franchise marketing activities as assigned
- Degree holders in the field of marketing, business, communications or related disciplines
- Minimum 8-10 years of working experience preferably in marketing, event management, advertising, media, publicity or communication (candidates with more experience may be considered for Senior Marketing Manager)
- Excellent spoken and written Chinese and English
- Able to work independently and under pressure, creative, open-minded, responsible, mature, diligent, well-organized and a good team player