Head of Digital Business
Ambition
- Hong Kong
- Permanent
- Full-time
- Responsible for the overall financial performance of the digital operations, including profit and loss (P&L), and establishing suitable metrics to monitor and assess progress
- Make informed decisions regarding the appropriate digital channels and product combination, while allocating resources for marketing and customer acquisition to align with the overall business priorities
- Improve the current digital marketing capabilities by strengthening social media presence, creating compelling content, analyzing data, executing promotions and campaigns, optimizing search engine visibility, and effectively managing customer relationships
- Creating strategic digital partnerships and fostering an ecosystem that enhances the company's distribution capabilities
- Fluent in English and Chinese is a must
- 8 + years of experience in digital sale, preferably in the insurance industry