Senior Marketing Specialist

iClick Interactive Asia Limited

Hong Kong
Permanent
Full-time

19 days ago

Reporting to our Marketing Director, you will have the exciting opportunity to develop and implement integrated B2B marketing campaigns that align with our business and marketing strategies in support of iClick's Hong Kong and overseas offices, providing you with valuable regional exposure.Job Responsibilities:

Collaborate with the Marketing Director to drive tailored marketing activities in the APAC, SEA, GCC, and Europe regions, executing online and offline strategies to boost business growth, encompassing brand building, trade marketing events, digital marketing, content marketing, and SEO
Coordinate with internal stakeholders across functions to achieve business objectives
Liaise with external parties, such as partners, vendors, and industry associations
Report lead generation performance and key metrics
Demonstrate independent experience in managing marketing collaterals, including websites, social media platforms, e-newsletters, media publications, and press releases
Support product owners to create compelling content such as whitepapers, product videos/demos, infographics, award submission decks, customer case studies, and testimonials
Regularly analyze and review marketing campaigns for effectiveness
Conduct market research and analysis to grasp market trends and competitor activities to identify new opportunities for business growth
Take on any ad-hoc tasks assigned by management

Job Requirements:

Bachelor's degree in marketing, business management, or related fields
3 years of experience in B2B marketing, with a basic understanding of the Chinese digital landscape, industry knowledge, and internet advertising ecosystem
Strong project management skills, target-driven and detail-minded
Strong understanding of all relevant digital marketing channels, including search, social, email, SEO, and content marketing
Proficiency in copywriting, digital and event marketing
Proactive, self-motivated, with strong interpersonal and communication skills
Detail-oriented, capable of multitasking under tight deadlines
Team player with confidence, creativity, and the ability to work independently
Proficiency in Microsoft Office; experience in Photoshop or any creative software is an advantage
Fluency in Cantonese, Mandarin, and English is required

To know more about us, please visit http://www.i-click.com/ [link removed]We offer competitive salaries and benefits to the right candidate. If you are interested, please send your full resume with current and expected salaries to us by clicking " APPLY NOW ".We are an equal-opportunity employer and welcome applications from all qualified candidates. All data supplied will be kept strictly confidential and used for employment-related purposes. Only short-listed candidates will be contacted. All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.

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