Senior Officer - Branding & Public Relations

• Work closely with internal and external parties to ensure smooth implementation of public relations initiatives that deliver brand and business value of the Company.
• Manage the day-to-day proactive and reactive communications tactics related to the employer branding, including but not limited to recruitment channels, e.g. jobsdb, linkedin, facebook, instagram, company website
• Contribute significantly to written content, including but not limited to reports, press documents, executive quotes and speeches, interview scripts, bylines and presentation
• Update and maintain media contact database; perform daily news monitoring duty on market trend
• Assist in reputation risk management including designing training material, report writing, risk identification and statistical summaries.
• Assist in corporate event planning and execution.
• Contribute to public relations projects at the company and business line levels as assigned.
• Provide support on Branding & Public Relations areas to other departments
• Any other ad-hoc project assigned by the Management

• Degree holder or above in Communications, Journalism, Public Relations, Marketing, Advertising or related disciplines.
• At least 2 years of experience in branding and public relations
• Proficient in computer applications (Excel, Word and PowerPoint)
• Good English, Chinese, Putonghua speaking and writing
• Candidate with more experience will be considered as Assistant Manager, Branding & Public Relations

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