Senior Marketing Executive
- Hong Kong
- Permanent
- Full-time
- Assist managers to develop and plan marketing strategies of The Club and Digital Ventures lines of business.
- Prepare digital and branding communications contents such as eDM, website, social media, app push/ MMS messages; also participate in production and implementation of branding related events and promotional activities.
- Co-work with The Club and Digital Venture lines of business, as well as external partners for cross-over marketing campaigns, including planning and implementation of promotion mechanism, special offers, instore display and POSM and communication materials.
- Work closely with internal cross-functional teams and external agencies to generate different marketing assets and ensure execution of promotion within timeline and budget
- Support content creation including design and copy writing for digital ads and related marketing collaterals.
- Responsible for preparing report, clippings, market intelligence and administration work on marketing campaigns and PR engagements.
- Perform ad-hoc duties as assigned.
- Degree holder in Marketing/Communications/Public Relations or related discipline;
- Minimum 3 years' relevant experience, experience in agency is highly preferable
- Digital-savvy and knowledgeable on marketing communications tools e.g. AEM, ACS will be an advantage
- Strong project management skills
- Pro-active, well-organized, detailed minded, innovative and able to manage multiple tasks
- Able to work independently with can-do attitude, as well as cooperate well with team and stakeholders to achieve KPIs
- Excellent command of both written and spoken English and Cantonese.