Marketing Manager - US F&B Group

• Develop and implement comprehensive marketing strategies and campaigns.
• Develop and manage marketing budgets, ensuring optimal allocation of resources for maximum return on investment (ROI).
• Oversee and manage all digital marketing efforts, including social media, email marketing, website optimization, and online advertising.
• Create and oversee the production of marketing materials, such as brochures, menus, signage, and promotional items.
• Stay updated with industry trends and best practices, and make recommendations for innovative marketing initiatives.
• Collaborate with external vendors, agencies, and partners to leverage co-marketing opportunities and enhance brand exposure.
• Ensure brand consistency and adherence to brand guidelines across all marketing channels.
• Stay up-to-date with relevant regulations and compliance requirements related to F&B marketing.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in marketing roles within the F&B industry.
• In-depth knowledge of F&B industry trends, market dynamics, and consumer behavior.
• Strong understanding of digital marketing channels and tools, including social media platforms, email marketing, and website analytics.
• Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams and external partners.
• Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
• Creative thinking and problem-solving skills to develop innovative marketing strategies.
• Strong project management skills to handle multiple initiatives and meet deadlines.
• Speaks fluent Cantonese and English.

Aurex Group