Senior Marketing Manager

Zscaler

  • Hong Kong
  • Permanent
  • Full-time
  • 8 days ago
About ZscalerServing thousands of enterprise customers around the world including 45% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world's largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange™ platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast-paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler.Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive new ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You'll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world's cloud security leader and our customers worldwide.We're looking for an experienced Senior Field Marketing Manager based in Hong Kong to cover countries under the Greater Asia region. Reporting to the VP of Marketing for APJ, you'll be responsible for:
  • Developing country marketing strategies aligned with global marketing priorities, collaborating with global/regional marketing teams, local sales, SDRs and partners and managing stakeholders
  • Executing quarterly field marketing campaigns to exceed goals in MQLs, business meetings, and marketing-sourced pipeline
  • Driving always-on digital marketing while focusing field efforts on account-centric, mid-funnel events targeting key accounts and target personas
  • Activating CxO engagement programs and joint partner marketing to boost pipeline generation
  • Leveraging martech stacks, AI, and agencies to optimize campaign planning and execution
What We're Looking for (Minimum Qualifications)
  • 12+ years of in-country field marketing, both direct and through partners. Proven experience in driving innovation around integrated campaign management, events and building sales pipeline
  • Familiar with digital marketing and omni-channel marketing functions and how to work with various teams in the global marketing org- Digital, ABM, events, web, communications, customer advocacy, channel marketing, marketing ops & performance analytics
  • Proven channel marketing and people leadership experience within matrix organizations
What Will Make You Stand Out (Preferred Qualifications)
  • Experience with a SaaS and security vendor
  • Experience in managing various business stakeholders
#LI-Hybrid#LI-LK2At Zscaler, we are committed to building a team that reflects the communities we serve and the customers we work with. We foster an inclusive environment that values all backgrounds and perspectives, emphasizing collaboration and belonging. Join us in our mission to make doing business seamless and secure.Our Benefits program is one of the most important ways we support our employees. Zscaler proudly offers comprehensive and inclusive benefits to meet the diverse needs of our employees and their families throughout their life stages, including:
  • Various health plans
  • Time off plans for vacation and sick time
  • Parental leave options
  • Retirement options
  • Education reimbursement
  • In-office perks, and more!
Learn more about Zscaler's Future of Work strategy, hybrid working model, and benefits .By applying for this role, you adhere to applicable laws, regulations, and Zscaler policies, including those related to security and privacy standards and guidelines.Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status, or any other characteristic protected by federal, state, or local laws. See more information by clicking on the link.Pay TransparencyZscaler complies with all applicable federal, state, and local pay transparency rules.Zscaler is committed to providing reasonable support (called accommodations or adjustments) in our recruiting processes for candidates who are differently abled, have long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.

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