Senior Manager - Digital Marketing
- Hong Kong
- Permanent
- Full-time
- Report to Director
- Plan and execute multi projects on digital marketing, website, mobile app and other digital implementations development
- Understand & gather project requirement from various stakeholders to define work schedule, tasks and allocate resources for efficient delivery of the project
- Work closely with digital agencies and cross BU to launch branding campaigns and optimize user experience
- Conduct market research to identify potential opportunities and increase profitability
- Review project performance by setting effective KPI, manipulate reports and provide insight on area of possible improvements
- Create and manage the projects scope, resources and budget.
- Maintain vendor & partner relationship and control quality
- Bachelor’s degree holder or above
- Minimum 12 years’ of experience in digital marketing/ project management/ website or mobile app development
- Experience from agency with strong stakeholder network are welcome
- Ability to work in a fast-paced and collaborative environment
- Strong business acumen with strategic and innovative mindset
- Proficient in MS applications and Visio.
- Excellent command of written and spoken Chinese and English, including Putonghua
- Strong analytical skills and data-driven thinking