Analyst, Specialist, Marketing, Product Management, Bancassurance

DBS Bank

  • Hong Kong
  • Permanent
  • Full-time
  • 2 days ago
Business FunctionAs the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business – they were made just right for you.Responsibilities
  • Collaborating on the concept, development and implementation of marketing plans and strategies and promotional programs driving Banca sales and interest.
  • Taking ownership of and evaluate marketing campaigns, advertising, and optimization metrics to ensure campaigns are effective
  • Planning and organizing customer / internal staff event for promoting Banca with fresh & new ideas
  • Collaborate with frontline to align on objectives, campaigns, and go-to-market plan
  • Develop customer communication plans aligned with brand standards
  • Facilitate communication and information exchange between bancassurance, insurance partner, and frontline
Requirements
  • Experience with at least 5 years of marketing area, familiar with insurance/Bancassurance is an advantage
  • Self-motivated, independent, strong sense of ownership with ability to work in a team environment.
  • Strong interpersonal, problem solving skills to communicate & manage various of stakeholders and meet deadlines with attention to detail
  • Analytical capabilities and data-driven mindset. Budget planning and management experience
  • Content, digital, and social media marketing experience
  • Strategic and creative mindset with can-do attitude
  • Proficient in English and Chinese
  • Positive personality, able to work independently and in a team
Apply NowWe offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.We regret only shortlisted candidates will be notified.

DBS Bank