Marketing Director

• Leading foodpanda Hong Kong's marketing strategies, initiatives and growth metrics for all foodpanda verticals to drive MAU, order growth and profitability
• Provide leadership, direction and management of the marketing team and growth team with over 10 team members
• Identify the growth opportunities, and develop marketing strategies to drive sustainable growth for the foodpanda platform.
• Identify growth opportunities and utilize performance-based channels including but not limited to incentives tactics, CRM, subscriptions, loyalty programs
• Drive and optimize the local promotional campaign and incentive spending to achieve business growth.
• Spearhead seasonal and annual 360 marketing campaigns in driving the brand being the top-of-mind food technology app in the Hong Kong market
• Stay up-to-date and evaluate all changes and performances impacting demand growth and unit economics, to promptly maneuver our strategies
• Work cross-functionally with Commercials, Operations, Strategy and Planning, and Finance teams to drive continuous improvement

• Bachelor's degree in Marketing/Business or any related field.
• Strong entrepreneurial mindset that is willing to build things from the ground up
• Seasoned marketer with over 10 years of experience managing marketing, branding & market growth, preferably in the e-commerce and/or FMCG industry.
• Experience in stakeholder management and working across a matrix structure seeking collaboration.
• Inspiring leader with a proven track record of managing and building marketing/growth teams.
• Strong analytical & problem-solving skills. Passion for working with numbers.
• Creative and organised team player with a good sense of the market
• A sociable character with a collaborative and positive attitude towards new challenges
• Passionate about the foodpanda brand, able to demonstrate metrics driven with a deep understanding of our branding.
• Product marketing expertise in the web technology sector and the ability to contribute at strategic, operational, and tactical levels would be an advantage.
• Experience in managing P&L responsibilities in a fast-paced e-commerce environment would be an advantage.
• Excellent communication and interpersonal skills with proficiency in both English and Cantonese
• Fun! We work hard, so we can play harder

• A dynamic and challenging work environment.
• A company committed to developing you personally and professionally.
• A great working atmosphere with regular company and team events.
• A vibrant and international team committed to diversity and inclusion.
• Responsibility from day one in a fast growing and global company.
• Other benefits include free food, health and dental insurance, and learning and development opportunities!

Delivery Hero