Senior Executive - Community

• Assist in organizing a diverse range of events, including Instagrammable experiences, outdoor adventures, and community festivals
• Support initiatives that enhance brand interaction with consumers, fostering an exciting and positive brand image for GO PARK Sports
• Work with various brands and partners to create co-branded events and cross-promotional opportunities
• Stay informed about industry trends, consumer preferences, and new opportunities for experiential engagement
• Build and maintain strong relationships with customers, understanding their needs, preferences, and feedback
• Collaborate with the Marketing & Communication Team to create compelling brand narratives and storytelling campaigns that resonate with the target audience and enhance brand affinity
• Serve as a brand ambassador by embodying and promoting GO PARK Sports' values, culture, and lifestyle through personal interactions and event activations
• Analyze consumer trends and industry developments to identify opportunities for brand differentiation and position GO PARK Sports as a leader in the lifestyle, outdoor, and adventure sectors
• Foster a strong brand community by creating engaging content, facilitating conversations, and encouraging user-generated content that aligns with Go Park Sai Sha's brand values
• Prepare management reports to track progress and outcomes
• Handle additional tasks assigned by management
• Act as a sports ambassador for GO PARK Sports

• Higher Diploma or above in Marketing or Communications
• 5 years of solid experience in event planning, marketing, or community management roles, preferably in the outdoor/adventure or lifestyle industry
• Strong understanding of immersive customer engagement tactics
• Proven track record of successfully executing large-scale events, activations, or community initiatives
• Hands-on experience with influencer marketing, brand collaborations, and building brand communities
• Familiarity with social media management, content creation, and user engagement
• Experience in analyzing consumer data and market trends, leveraging insights to drive strategic decisions
• Demonstrated ability to foster strong customer relationships, understand customer needs, and incorporate feedback into initiatives
• Energetic, outgoing, and active
• Well-developed analytical and problem-solving skills
• Good interpersonal communication skills
• Proficient in verbal and written communication in English and Chinese
• Required to work shifts, including holidays

• 5-day work week
• Discretionary bonus
• Medical insurance
• Meal allowance
• Transportation allowance

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