Senior Marketing Manager/ Retail Re-branding/ Mass Retail (CI-RW-26306)

aimHigher

  • Hong Kong
  • Permanent
  • Full-time
  • 1 month ago
Company DescriptionOur client is one of the well-known retail brands in Hong Kong with a strong presence. They own multiple brands with solid business foundation. Due to business expansion, a great opportunity exists for the Senior Marketing Manager to join and lead the team for the upcoming rebranding project!Responsibilities
  • Lead the marketing team, reporting to the Marketing Head, you will drive marketing campaigns (Through the line marketing)
  • Market analysis and research on consumers behavior to develop the right approach and strategy for re-branding
  • Develop and formulate marketing strategy for new product launch as well as festival campaigns
  • Work closely with Creative team in the rebranding project
  • Leverage the apps and different online channels to drive brand awareness
  • Manage the marketing P/L budget, ensure the marketing spending is cost-effective
  • Work closely with operations team for developing new products and create interesting marketing angle
Requirements
  • Bachelor degree in marketing or business-related discipline.
  • Experience in brand marketing is a must, experience in re-branding is a bonus
  • Sensitive to numbers, budget management experience is essential
  • Team leader with strong planning and communication skills
  • Self-motivated and able to work under fast paced environment
  • Candidates with less experience will be considered as Manager.
  • Fluency in English and Cantonese is a must
Interested parties please send your updated resume in WORD format with current and expected salaries (quoting Employer Ref:) to

aimHigher