Senior Marketing Officer

Hong Kong
Permanent
Full-time

20 hours ago

Recruit Ref: L0593952770
Posting Date: 2025-09-03Maxim's Caterers LtdAbout UsFounded in 1956, Maxim’s Group is one of Asia’s leading food and beverage companies, operating Chinese, Western, Japanese and Southeast Asian restaurants, quick service outlets, bakery shops and cafes, and an institutional catering service. Maxim's Group also produces a range of festive products, including the award-winning Hong Kong MX Mooncakes, and is a licensee of Starbucks Coffee, Genki Sushi, IPPUDO, The Cheesecake Factory and Shake Shack in various territories. Altogether, the Group has over 40,000 employees and 2,000 outlets in Asia.Proud of our heritage and humbled by our success, we are committed to a sustainable and innovative future. To learn more about Maxim’s, visitSenior Marketing OfficerJob Responsibilities:

Plan and collaborate with other departments to manage integrated innovative and creative marketing programs from conceptualization to execution on food products
Work closely with various internal and external parties to implement marketing programs online and instore to drive customer engagement, online campaign awareness and in turn maximize brand exposure and profitability
Participate in implementation of integrated traditional and digital advertising campaign from material coordination, booking & evaluation with media agency and vendors
Coordinate brand research, prepare competitive analysis, assist campaign reviews and provide marketing insights for business development

Job Requirements:

Bachelor’s degree in Marketing, Communication, Business, or related discipline
Minimum 3-4 years of experience in digital marketing, F&B, Retail, FMCG or Advertising. Candidates with less experience can be considered for the post of Marketing Officer.
Familiar with the operation of online social platforms and promotion is an advantage
Able to work independently, detailed-minded and organized.
A good team player with excellent interpersonal and communication skills with creative mindset and can-do positive attitude
Proficient in MS Word, Excel, PowerPoint and Chinese Word Processing
Good command in both written and spoken English and Chinese (Cantonese & Mandarin)

Interested parties please apply with full resume, state expected salaries by clicking "Apply".All applications and data collected will be treated in strict confidential and used exclusively for recruitment purposes. Only short listed candidates will be invited for interview. The company will retain the applications for a maximum period of 24 months and may refer suitable candidates to other vacancies within the Group.

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