Assistant Product Content Manager (MJ000165)

KPay Group

  • Hong Kong
  • Permanent
  • Full-time
  • 21 days ago
About The RoleWe’re looking for a passionate and detail-oriented individual to join our Product Content team at KPay. This role sits within the Product Marketing function and plays a key role in crafting intuitive, consistent, and compelling product messaging across all customer touchpoints—including in-product UI, website, app push, EDMs, product blog, and sales enablement materials. You’ll work closely with cross-functional teams across Regional Product, Design, Brand Marketing and Sales , and collaborate directly with the Product Content and Product Marketing teams to bring user-centric stories to life.Job Duties
  • Develop and maintain high-quality product content, including UI copy, website content, EDMs, app push notifications, product blogs, and sales enablement materials.
  • Collaborate with Product and Design teams to translate product logic into clear, intuitive messaging.
  • Contribute to or lead the execution of content strategies that support product launches, campaigns, and lifecycle communications.
  • Build and maintain a centralised content key library to ensure consistency across Hong Kong, Singapore, and Australia.
  • Align closely with the Product Marketing team on storytelling and messaging direction.
  • Evaluate content performance using data, customer feedback, and internal insights.
  • Manage and mentor junior team members, review deliverables, and oversee content timelines.
Job Requirements
  • 4~7 years of experience in content writing, product marketing, UX writing, or related roles.
  • Exceptional writing skills in both English and Chinese (written); native-level English is preferred.
  • Background in Communications, Marketing, Journalism, Translation, or a related field.
  • Experience in fintech, SaaS, or digital product environments is a must.
  • Strong ability to turn complex product features into clear, benefit-driven narratives.
  • Skilled in judging content quality and aligning tone across multiple platforms.
  • Familiar with tools like Figma and Hubspot for collaborating with cross-functional teams.
  • Highly organised, detail-oriented, and comfortable working in fast-paced environments.
  • Candidates with less experience will be considered for the role of Senior Executive.
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